Hey there, I’m Erica Kent—founder of Erica Marie Financials and your go-to for clarity-driven, heart-centered financial strategy. Known as the “Hermione of Numbers,” I help ambitious solopreneurs take control of their finances with confidence and ease.

My journey to building a thriving accounting firm wasn’t traditional. It was shaped by life-altering challenges, resilience, and a purpose-driven passion for financial empowerment.

As a single mom to four amazing girls, one with special needs, I had to reinvent my future—not just for me, but for them. I turned to what I’ve loved since I was 15: finance. While earning my honors degree in accounting, I also built my own firm from the ground up, transforming my passion into a business that helps ambitious female solopreneurs create sustainable financial success.

But my path wasn’t without obstacles.

My Turning Point: From Overworked to Thriving

As my firm grew rapidly, I faced a common struggle my clients know all too well:
❌ Working long hours yet feeling stuck
❌ Overwhelmed by too many clients but scared to raise prices
❌ Sacrificing time with my family just to keep up

Then came my "aha moment."

Instead of staying trapped feeling overwhelmed & burnt out, I did what I do best—I crunched the numbers, created a strategy, and took action:
I raised my prices to reflect my true worth
I hired support (starting with my two teenage daughters!) so I could focus on growth
✔ I designed a scalable business model that didn’t require me to sacrifice my well-being

And now? I help other ambitious female solopreneurs do the same—without adding more to their already overwhelming workload.

My Mission: To Help You Achieve Financial Freedom & A Rewarding Work-Life Balance

💜 Your zone of genius shouldn't be buried under spreadsheets or stress. That’s where I come in. I help you:
Take back control of your business finances
Scale sustainably without working 24/7
Achieve true financial clarity & freedom

Are You Ready to Build a Business That Works for You?

Let’s create a financial strategy tailored to your success, your freedom, and your vision.

YES!- Let's Chat

You’ve followed the advice, done the work, and yet…your money still feels messy.

You’re not lazy. You’re not bad with money — and you’re definitely not the problem!

In this short, soul-centered message, I’m pulling back the curtain on why most solopreneurs still feel stuck financially — even when they’re doing “everything right.”

This isn’t about shame.

It’s about shifting into a system that finally fits your life, your brain, and your business.

💜 If you’ve ever thought, “I should have this figured out by now,” — this is for YOU!